Motion Graphics Designer & Video Producer
Music Audience Exchange
I was brought on to Music Audience Exchange (MAX) as a freelancer to help shoulder the load of creative content with their in house designer and provide a video background that they didn’t have in-house.
Music Audience Exchange (MAX) has built a platform for brands to reach their target audiences through breakthrough artists. MAX uses proprietary data science and organic engagement opportunities tot provide more authentic connections for brands with targeted audiences and provides the exposure and support that breakthrough artists are looking for.
In my role at MAX, I created content used by the marketing and sales teams to better explain MAX’s message to brands and artists. This includes a video on the Fan Experience that shows the variety of ways brands can target an artist’s fans. I completely owned this projects from conception, to motion graphics and editing, to the final product. And it was used for two years on the front page of the company website till a brand redesign. Additionally the sales team excitedly used it, proclaiming it to be some of the best sales content they’ve used both at MAX and in previous jobs.
In addition to the Fan Experience video, I assisted in executing the motion graphics and recording the audio for the MAX Overview video which was also used on the front page of the company website and at events. I also had my contract extended to develop and get a new video series off the ground called On The Record. The series focused on artist interviews and live-performances that take place in the MAX offices. While at MAX, I worked as a team player to support the marketing department in creating decks, graphic design, and other assets that were outside the original scope.
MAX has continued to bring me back on freelance work. This includes editing and motion graphics on a 2023 sales video for Set.Live. Additionally brought in later in 2023 to do motion graphics and editing for their video podcast, MAX Tape Live.